MIC Brussels and westartup are teaming up this autumn for the series of workshops that will bring first-time entrepreneurs concrete, hands-on knowledge they need to build healthy, growing businesses.
We’re adding our experience of two years of organizing westartup workshops to the structure and the network of Microsoft Innovation Center. Result: the program you find below.
Each workshop is EUR 99 + VAT; you can register for each of the workshops immediately via Fikket.
You can also join the Boostcamp program – and then you can take the entire series of workshops AND the Expert Days for only EUR 500.
You do have to decide quickly: contact Leo at westartup or Penelope at MIC Brussels before the end of August.
| Date | Title and registration link | Content |
| September 5,full day | Sales: the basics | Best practices for novices, Constructing your pitch |
| September 6,full day | Managing Sales | Customer Relationship Management (CRM) tools, key performance indicators, compensation and more |
| September 11,full day | Business Model Generation workshop 2 with Bruno Wattenbergh and Ben Piquard | Discuss your project with experts, and have your business model challenged with the Business Model Generation Canvas. |
| September 14,full day | Digital Marketing with Jean Derely | Driving traffic to your website, increasing conversion, social media, email marketing and other digital marketing tools |
| September 24,full day | Expert Day 2 | Each Boostcamp participant/team has 4 in-depth meetings with Experts – experienced entrepreneurs, business practitioners and investors |
| October 1,full day | Finance: improving your company’s value | Feedback on your business from an investor’s perspective, increasing value of your business before securing investment, etc. |
| October 4,full day | Expert Day 3 | Each Boostcamp participant/team has 4 in-depth meetings with Experts – experienced entrepreneurs, business practitioners and investors |
| October 8,full day | Business Model Generation workshop 3 | Come and discuss your project with experts, and have your business model challenged thanks to the Business Model Generation Canvas. |
| October 10,full day | Pitching with Pierre De Greef | creating your story and delivering it in person (fundamentals of speaking in public) |
| October 11,full day | Practical Pitching with Leo Exter | Constructing a competent 5-minute pitch presentation and practicing it |
| October 25,morning | Final & Closing ceremony | Presentations to the audience of journalists, investors and entrepreneurs, award ceremony |
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